Privacy Policy
Governing Language Notice: This Privacy Policy is provided in English for the convenience of our users. In the event of any discrepancy, contradiction, or conflict between the Japanese version and this English version, the Japanese version shall prevail and govern in all respects.
Purplence K.K. (hereinafter referred to as "the Company") deeply recognizes the importance of protecting our customers' personal information. We comply with the Act on the Protection of Personal Information (hereinafter referred to as the "Personal Information Protection Act") and other relevant laws and regulations, and establish this Privacy Policy (hereinafter referred to as "this Policy") as follows.
Article 1 (Business Operator Information)
| Business Name | Purplence K.K. (Japanese: パープレンス株式会社) |
|---|---|
| Address | 6F N&E BLD., 1-12-4 Ginza, Chuo-ku, Tokyo, 104-0061, Japan |
| Representative | So Watanabe, Representative Director |
| Contact (Inquiry Form) | https://purplence.com/contact |
Article 2 (Personal Information to be Acquired)
The Company may acquire the following personal information.
1. Information Provided by Customers
- Name
- Company name
- Email address
- Content of inquiry (information voluntarily filled in)
- Operational and business information shared during meetings, interviews, etc.
2. Information Automatically Collected Upon Access
- Cookie information
- IP address
- Browser information, OS information, and device information
- Access logs and referrer information
- Browsing history and behavioral history within the website
This information may be acquired through tag management tools such as Google Tag Manager.
Article 3 (Purpose of Use)
The Company will use the acquired personal information within the scope of the following purposes:
- To respond to inquiries and applications
- To conduct and prepare for meetings and interviews
- To provide information, guidance, and questionnaires via email
- To conduct statistical analysis for planning, improving, and enhancing the quality of services provided by the Company
- To conclude, execute, or prepare for contracts
- For billing, payment procedures, and accounting processes
- To respond to legal obligations and prevent/handle fraudulent activities
- Other operations incidental to the above purposes
If the purpose of use is changed, the modified purpose will be notified or announced on this website.
Article 4 (Provision to Third Parties)
The Company will not provide personal information to third parties without the prior consent of the individual, except in the following cases:
- When required by law.
- When it is necessary for the protection of human life, body, or property, and it is difficult to obtain the consent of the individual.
- When it is particularly necessary for improving public health or promoting the sound development of children, and it is difficult to obtain the consent of the individual.
- When it is necessary to cooperate with a state organ, a local government, or a person entrusted by them in executing affairs prescribed by law, and obtaining the consent of the individual may impede the execution of such affairs.
Article 5 (Use of Subcontractors and External Services)
To perform our business operations, the Company utilizes the following external services. Along with this, personal information may be deposited with these service providers. The Company will exercise necessary and appropriate supervision to ensure that the subcontractors manage personal information appropriately.
| Service Name | Provider | Location | Purpose of Use | Privacy Policy |
|---|---|---|---|---|
| HubSpot | HubSpot, Inc. | USA | Customer relationship management (CRM), email delivery, appointment scheduling, marketing automation | https://legal.hubspot.com/privacy-policy |
| Vercel | Vercel, Inc. | USA | Website hosting | https://vercel.com/legal/privacy-policy |
| Google Analytics | Google LLC | USA | Website access analysis | https://policies.google.com/privacy |
| Google Tag Manager | Google LLC | USA | Measurement tag management | https://policies.google.com/privacy |
| Supabase | Supabase Inc. | USA | Database management, authentication infrastructure | https://supabase.com/privacy |
| Bing Webmaster Tools | Microsoft Corporation | USA | Search engine optimization (SEO), site index management | https://privacy.microsoft.com/privacystatement |
Article 6 (Provision of Personal Information to Third Parties in Foreign Countries)
As stated in the preceding article, the Company utilizes services provided by operators located in foreign countries to perform its operations. Consequently, your personal information may be provided to third parties located in foreign countries.
1. Location of Recipients
| Recipient | Country |
|---|---|
| HubSpot, Inc. | United States of America |
| Vercel, Inc. | United States of America |
| Google LLC | United States of America |
| Supabase Inc. | United States of America |
| Microsoft Corporation | United States of America |
2. Personal Information Protection System in the Relevant Country
For details regarding the personal information protection system in the United States, please refer to the survey results published on the website of the Personal Information Protection Commission (PPC) of Japan.
PPC Website: Survey on Systems for the Protection of Personal Information in Foreign Countries
3. Measures Taken by the Recipients for Personal Information Protection
Each service provider takes measures to protect personal information based on the privacy policy listed in the table of the preceding article. For details, please review each company's privacy policy.
Article 7 (Security Control Measures)
The Company will take the following measures to prevent leakage, loss, or damage of personal information and to otherwise securely manage personal information:
1. Organizational Security Control Measures
- Appointment of a person responsible for handling personal information.
- Regular confirmation and self-inspection of the handling status of personal information.
2. Human Security Control Measures
- Regular education and training for employees regarding personal information protection.
- Conclusion of confidentiality agreements with employees.
3. Physical Security Control Measures
- Access control for areas where personal information is handled.
- Measures to prevent theft or loss of devices, electronic media, and documents.
4. Technical Security Control Measures
- Access control and authentication for personal information databases.
- Implementation of measures against unauthorized external access and malicious software.
- Encryption of communication paths (SSL/TLS).
Article 8 (Retention Period of Personal Information)
The Company retains the acquired personal information only for the period necessary to achieve the purposes of use. The standard retention periods are as follows:
| Type of Information | Retention Period |
|---|---|
| Inquiry and Application Information | 3 years after the completion of the response |
| Contract-Related Information | 7 years after the termination of the contract (based on accounting laws, etc.) |
| Access Logs, Cookies, etc. | Maximum of 2 years from acquisition |
After the retention period has elapsed, the Company will promptly delete or anonymize the relevant personal information. However, this does not apply to cases where retention for a certain period is mandatory under laws and regulations.
Article 9 (Rights of the Individual)
Customers may exercise the following rights regarding their personal information held by the Company.
1. Exercisable Rights
- Notification of the purpose of use of retained personal data
- Disclosure of retained personal data
- Correction, addition, or deletion of retained personal data
- Suspension of use or erasure of retained personal data
- Suspension of provision of retained personal data to third parties
- Disclosure of records of provision to third parties
2. How to Request
Please submit the above requests via the contact form specified in Article 1.
3. Identity Verification
The Company will respond without delay in accordance with laws and regulations after confirming that the requester is the individual in question. Please note that the Company may not comply with the request, or may comply only partially, in the following cases:
- When required by laws and regulations.
- When there is a risk of harming the life, body, property, or other rights and interests of the individual or a third party.
- When there is a risk of causing significant hindrance to the proper execution of the Company's business operations.
- When it would violate other laws and regulations.
Article 10 (Use of Cookies and Similar Technologies)
Our website may use Cookies and similar technologies to improve user experience, optimize services, and analyze access.
1. Types of Cookies Used
| Type | Purpose |
|---|---|
| Essential Cookies | Necessary for providing the basic functions of the website |
| Analytics Cookies | Used for access analysis via Google Analytics, etc. |
| Marketing Cookies | Used for customer management and marketing automation via HubSpot |
2. How to Refuse Cookies
Customers can refuse to accept Cookies by changing their browser settings. However, if Cookies are disabled, some features of the website may not function properly.
To disable data collection by Google Analytics, please use the "Google Analytics Opt-out Browser Add-on" available at the following link:
Article 11 (Disclaimer)
The Company shall bear no responsibility whatsoever in the following cases:
- When the individual personally discloses their personal information to a third party.
- When the information entered directly by the individual becomes known to a third party due to situational circumstances, allowing the third party to identify the individual.
Article 12 (Revisions to This Policy)
The Company may revise this Policy in response to changes in laws and regulations, changes in business content, or changes in the items of personal information acquired. The revised Policy shall apply from the time it is posted on the Company's website. In the case of significant changes, we will notify users in advance on the website or through other appropriate methods.